Internet Marketing

Search Engine Optimization

Search Engine Optimization (SEO) is the process of analyzing your website and applying strategic and industry compliant techniques in order to achieve a higher search engine ranking.  This organic optimization encourages the following:

  • Using quality page titles
  • Using the proper HTML hierarchy to identify important content
  • Using consistent navigation and site maps so search engines can find the content on your site
  • Using friendly URLs for each page on your site
  • Developing a content rich website targeted to your sites primary audiences
  • Using META tags to further identify what your company does

Initial Consultation ($795) - We will work with you to review your business, identifying what makes your company unique.  We will perform a competitive analysis and extensive keyword research to help find the best way to promote your organization.  We will provide a report of our findings along with our recommendations for your on-going SEO strategy.  We recommend reviewing the website on a monthly basis which allows enough time for search engines to pick up changes that have been applied.

SEO Monthly Management ($395) - Your website will be setup with a free tool called Google Analytics which is able to show what content people are looking at, how they interact with your site, where they are coming from, and how they are finding you.  This tool will be used in conjunction with performing multiple search engines including Google and Bing.  Based on the findings we will revise the content of your website in an effort to improve the overall rankings for the same searches which we'll perform one month later.  Some of the revisions that may be necessary each month include:

  • Optimizing Keyword Phrases in website content
  • Updating keyword density through the site
  • Adjusting page titles and meta tags
  • Adding content and pages to the site
  • Ensure search engine friendly navigation is in place
  • Source code optimization
  • Develop a site map as the site grows in size

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site by: the visual studio